Microsoft Azure Works for Digital Transformation: 4 Reasons Why

By 2020, about 1 million new devices are estimated to come online hourly. The staggeringly fast rate at which technologies are changing demands digital transformation within companies. It is crucial that company leaders recognize the changing digital trends and adopt them when needed. If they don’t, their organizations will fall behind in their specific markets or, even worse, cease to exist entirely.

Microsoft noted, “Since 2000, 52% of Fortune 500 companies are gone due to digital disruption.” This sobering statistic gives organizations two choices: migrate to new, more efficient technologies and thrive, or maintain the status quo and risk corporate death. A wise company motto in this day and age is “digital transformation or bust.”

How Companies Approach Digital Transformation

Stagnant digital climates are deadly. Many company leaders are well aware of this and are crafting digital strategies to counteract stagnation. Such digital strategies include creating newer, better products, streamlining operations, empowering employees, and truly engaging customers. Implementing these digital transformation-promoting strategies becomes easy when organizations abandon their on-premises servers in favor of the cloud. Among all the cloud-based systems built to facilitate the process of digital transformation, Microsoft Azure dazzles.

4 Reasons Why Microsoft Azure Works for Digital Transformation

  1. Protects business assets – To Microsoft, security is not an afterthought. Azure keeps data and assets safe and sound within the cloud by requiring transparency, privacy, and compliance.
  2. Deploys easily – Azure was designed to be built freely and deployed anywhere by customers, with the resources they already possess. Therefore, open source technologies and partnerships are supported by Azure. Because so many CIOs are using open source technology as their chief strategy, Microsoft built Azure Container Service and HDInsight on open source technology.
  3. Is highly intelligent – Apart from data, digital transformations can’t happen. Azure data and intelligence provides ideal data for deriving new insights necessary for meeting the needs of a company’s mobile customers. Data and intelligence technology reveals the data that a company has and needs, and the outcomes that data may drive. Once this information is grasped by customers, intelligence can be combined with machine learning. Support of artificial intelligence (such as Cortana and Siri) is also an important aspect of Azure.
  4. Quickly develops apps – Rapid development of apps is vital within the cloud. Microsoft Azure shines in this area. Azure’s Infrastructure-as-a-Service (storage, computing, and networking) is designed to keep costs down and ROI up. Microsoft reported, “When you add our integrated platform services, which run IaaS in the back-end, customers accelerate agility. A recent study showed that customers using our PaaS for app (development) estimate 466% ROI than on just IaaS alone. This includes services across apps both small and Internet-scale, data, integration, and so on.” Azure’s Xamarin also aids in app development, helping individuals build mobile apps with C# compiling code across iOS, Android, and Microsoft.

Why Azure Beats Competitors for Digital Transformation

In addition to protecting business assets, deploying easily, providing data for deriving new insights, and rapidly developing apps, Azure also beats competitors like Amazon AWS. Currently, about 85% of Fortune 500 companies utilize the Microsoft Cloud, of which Azure is a component. Compared to AWS, Azure has superior comprehensive compliance coverage with 50 compliance offerings. Because “Azure has been recognized as the most trusted cloud for U.S. government institutions,” companies can rest assured that they are in the best possible hands.

Azure transforms companies operating below their potential into high-performing organizations positioned for explosive growth. Is your company ready for transformation? The next step to embrace or advance a digital transformation plan with Microsoft Azure is here:

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